Brand Strategy

Description

Chart a course for your brand’s evolution. By navigating together through a voyage of collaboration and insight, we plunge into the heart of your brand, revealing its distinctive story and positioning it for optimal influence. From clarifying your brand’s mission and outlook to sculpting a voice that resonates with your desired audience, our holistic method guarantees that your brand not only shines brightly but also represents something of genuine significance.

BRAND STRATEGY: WHAT YOU GET

• Strategy creation (approx 2,000 – 3,000 words)
• Brand core:
  • Purpose
  • Vision
  • Mission
  • Values.
• Brand Positioning:
  • Client avatar (summary)
  • Client profile x4 (demographics, psychographics, backstory, pain points, decision making, purchase journey, post-purchase transformation)
  • Brand differentiators
  • Positioning statement
  • Buzzwords
  • Emotional impact
  • Service benefit
• Messaging
  • Pillars
  • Proof points
  • Brand word library
  • Avoid words
  • Brand phrases
  • Tone of voice

THE BORING BITS

• This package is suited for all businesses.
• You’ll be emailed a detailed questionnaire after purchase to provide relevant information on your business- if needed a video call will be set up to go over the questions with you
• Please allow 14-21 business days for the completion of your brand strategy to allow time for an in-depth report.

NEED MORE INFO?

If you’re unsure whether this is the product for you, feel free to get in touch.

FEELING A BIT EXTRA?

If you’re really looking to improve your online presence why not bundle this product with our other services: HTML Email Signature and Branding and Logo Design.